The Ego In Business

I’m coaching and talking around the subject of ego in business this week.

As a small business owner, having a healthy ego is essential and inevitable, it is part of human nature after all.

Think about it, you’re pouring your heart and soul into your business and it’s natural to want your efforts to be recognized and rewarded. However, too much ego can be really damaging to the success of your business. Here are some tips for maintaining a healthy ego in business.

Firstly and I believe crucially for your business to succeed if you have a purpose-based business, you must understand that your business is not about you — it’s about your clients. Your clients are the lifeblood of your business, and your ultimate goal should be to serve them in the best way possible. This means that your decisions should always be customer-centric, not ego-centric.

Next, strive for humility. Remember that you don’t know everything and that you can learn something from everyone. Don’t be afraid to ask for help or take advice from others. This can help you avoid costly mistakes and remain open to new ideas.

Finally, remember that success is a journey, not a destination. Don’t get caught up in the idea of being “successful” or “important”. Instead, enjoy the process and take the time to appreciate the small wins and successes along the way.

By understanding the importance of a healthy ego in business and following the tips above, you can ensure that your business remains on the path to success. Don’t let your ego get in the way of your success — focus on your customers and stay humble.